What Makes A Great Website Design Service?

After 25 years in the website building business you pick up a few clues. First off, bespoke website design is now under immense pressure from the marketplace, with expectations as high as ever for quality and performance, yet with price expectations plummeting. So we may be witnessing the death of custom created websites, due to unrealistic expectations of clients.

What Website Clients Say They WANT:

1. To showcase their goods and services, in the best possible light.
2. To explain what’s great about them and how they’re better than the other offerings out there.
3. Most often they want to sell something, so there’s the thing and a price, with the art of salesmanship required.
4. Increasingly clients want that thing sold and paid for online, so we include e-commerce, PayPal and reporting.
5. Connection to social media, so that a dialogue with prospects can ensue, with clients better understanding their audience and visitors getting to trust the client/vendor.
6. They want to be found on the internet, for every search term imaginable, relating to their goods and services.

What Website Clients Really NEED:

1. Contextual presentation of their goods and services, in a news like fashion, so that people understand the significance of their offering. So many businesses have a website, but nothing to say. They are UN-REMARKABLE BUSINESSES. They ask people like us to make them rich and famous.
2. We need to sit them down and read them the facts on being in business. Without a big idea, most businesses will fail. The only variable is the timing. So our mission is to create MORE REMARKABLE BUSINESSES. So that we have a great story for the website. So people take notice, buy from you and tell their friends. Clients need to tip the scale of service, value for money and excellent user experience, ALL THE WAY OVER in favour of their customer. We’re here to help you figure out some ways to do that in your niche area and speciality.
3. Clients need only show the one thing that will make them famous. Pareto was right, getting right down to it, there’s one product or service that accounts for 80% of your profits. Focus focus focus. Clients need to streamline and systematise so that their “special Thing” can become super easy to delivery and propel you to fame status in your industry. This makes SEO and online marketing even simpler.
4. Success breeds success. Traffic to your page begets an online reputation and page rank, that begets more traffic and sales. Being a remarkable business is the most efficient way to be a success online. Instead of spending $100,000 on online marketing, invest that money to make yourself a better business, delivering what people are waiting for.

Our approach to great website design

1. We’ll spend 30 minutes with you to see if we’re on the same page. At that time we’ll know if we can help you or not.
2. We’ll quote you our standard engagement fee, depending on the scale of your business.
3. On acceptance, we’ll show you our strategy document and wireframe designs.
4. On approval of concept and copy, we’ll code and deliver your website within 3 weeks of engagement.
5. We’ll continue to develop and support the solution over the coming months and years, for a low monthly recurring fee. Software needs constant updating for code changes, security and evolving web protocols.